OPI is one of the world’s leading brands in the nail care and beauty industry. Founded in 1981, it has been providing customers with high-quality, professional products for over 40 years. From the signature nail lacquer range to nail care and treatment products, the brand  has been a leader in the industry and has developed an extensive range of products that cater to the needs of all kinds of beauty enthusiasts. 

The brand's founder, George Schaeffer, started the company in his hometown of North Hollywood, California. He was inspired by the vibrant colors, the bold textures, and the sheer variety of the beauty products available. This inspired him to create a brand that would revolutionize the beauty industry. From the start, Schaeffer was determined to bring OPI's quality and attention to detail to the masses. 

Since its inception, the brand has been known for its high-quality, professional products. OPI's signature range of nail lacquers offers an extensive selection of colors, finishes, and textures. From classic shades to the latest trends, OPI has something for everyone. The nail lacquers are formulated to provide long-lasting, chip-resistant wear and are free of DBP, Toluene, and Formaldehyde. 

The brand is best known for its vast range of nail lacquers, which come in over 200 shades and counting. They are also known for their vast array of treatments, including base and top coats, strengtheners, and cuticle oils. They even offer nail art supplies and tools, allowing for even more creative and unique nail designs. 

In addition to its famous nail lacquers, it also offers a range of nail care and treatment products. These products are designed to promote healthy and beautiful nails and include a selection of nail treatment systems, nail treatments, and nail care products. The OPI Pro Spa collection has been designed to provide professional-quality nail care at home, while the OPI Advanced Spa range offers more intensive treatments. 

OPI is constantly innovating and pushing the boundaries of what is possible with nail care and design. They have had numerous collaborations with popular figures and brands, such as Coca-Cola, Hello Kitty, and Disney. It has also released special collections and shades with seasonal trends and occasions, such as the 'Holiday Collection' for Christmas and the 'Spring Collection' for Easter. 

The brand also provides a range of products for the body and face. These include body washes and body lotions, as well as specialized face care products such as moisturizers and serums. The OPI Manicure/Pedicure range is designed to nourish and hydrate hands and feet. 

OPI has grown exponentially since its founding, and the brand is now a global leader in the beauty industry. It has been featured in countless magazines, television shows, and other media outlets, and its products are now available in over 100 countries worldwide. With its innovative products, high-quality standards, and commitment to providing superior customer service, OPI is a brand that has become synonymous with quality, innovation, and beauty.